NASHVILLE, Tenn. (WZTV) — Macaroni and cheese ice cream? What about pizza-flavored ice cream? This may be something you thought you would never hear of, but would you give them a try?
Van Leeuwen Ice Cream known for making delicious dairy and vegan ice cream announced the launch of seven flavors to be sold exclusively at Walmart locations across all 50 states nationwide.
Kraft Macaroni & Cheese ice cream is here to stay after an overwhelming, popular response to this surprising flavor left Van Leeuwen Ice Cream's website crashing and the product selling out within minutes of the flavor going on sale.
This exclusive launch includes new and fan-favorite flavors: Kraft Macaroni & Cheese, Planet Earth, Pizza, Hot Honey, Royal Wedding Cake, Bourbon Cherries Jubilee and Wild Blueberry Shortcake.
"What inspired us to start making ice cream was the idea that good food, and good ice cream, made from good ingredients, should be widely available on the market. We made these 7 exclusive flavors using the same artisanal processes and ingredients that we have been using to make our ice cream for the past 15 years," said Ben Van Leeuwen, Co-Founder and CEO of Van Leeuwen Ice Cream.
These pint sized flavors, priced at $4.98 a pint, will be available in 3,500 Walmart locations for a 10-week rotation.
You can find these new and exotic ice cream flavors in all 50 states starting Thursday. This is the first exclusive rotation that Van Leeuwen is bringing to Walmart stores, with plans to refresh the flavors later in the summer.
“Having started the company with a single ice cream truck, we are beyond excited to bring Van Leeuwen to ice-cream lovers across the nation through Walmart,” said Ben Van Leeuwen. “It’s an honor and a privilege to have Van Leeuwen available at Walmart locations nationwide, especially with Walmart's proven track record of providing reputable brands a national platform for its consumers to fall in love with its products.”
Ben said Van Leeuwen created a collection of classic flavors using sourced ingredients, including wild blueberries from Maine and local jams.
These surprising, new flavors are listed below:
- Kraft Macaroni & Cheese: This flavor is made with that buttery, iconic cheese, Kraft Macaroni & Cheese itself!
- Planet Earth: This flavor consists of blue spirulina almond ice cream and pieces of matcha green tea cake.
- Pizza: This falvor includes cream cheese and mozzarella ice cream with a tomato jam swirl and basil crust cookies.
- Hot Honey: IThis flavor consist of creamy vanilla ice cream with honeycomb and swirls of hot honey.
- Royal Wedding Cake: This flavor has a mix of floral, sweet cream cheese ice cream with chunks of lemon sponge cake with layers of elderflower frosting.
- Bourbon Cherries Jubilee: This flavor is blended in swirls of bourbon cherry compote!
- Wild Blueberry Shortcake: This flavor was created with a swirl, blending wild blueberries into the vanilla ice cream and adding chunks of shortcake.
During the summer of 2021, Kraft Macaroni & Cheese began a partnership with Brooklyn-based Van Leeuwen Ice Cream, and sold out in-store in just one day!
For more information about the new Van Leeuwen’s exclusive Walmart flavors, visit here.
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